Digital Marketing Essentials

Date: 12th November 2014

Where: Ogilvy Joburg

Get the essential concepts of digital marketing in a day. 

  • The South African Digital Context and Industry
  • The difference between good and bad online advertising
  • Getting found online - search & social
  • Email Marketing that wins

Digital Content Strategy

Date: 13th November 2014

Where: Ogilvy Joburg

How to produce and promote online content that rocks! 

  • Branded World Strategy
  • Viral Marketing Science and Strategy
  • Real-Time PR & Reputation Tracking
  • Social Content Campaign Strategy


  • Access to exclusive OgilvyDMA resourses & tools online
  • Digital Marketing templates
  • Presentation decks & notes
  • A free optional assessment for OgilvyDMA certification, based on the course material.


R2600 per person per day. 

You are invited to participate in both days, or just choose the day that is most relevant to you. 

Apply to Attend

If you would like a brochure for this course, or to book yourself a place, please fill in the form and we'll get right back to you: 

Name *

Our Difference

At the OgilvyDMA we emphasise leadership, management, culture and creativity in digital, not just technical delivery of basic campaigns.

Our classes look at digital as part of the whole marketing ecosystem, not as a stand-alone channel

Three criteria for all our classes: Emotional Investment, Relevance, and Surprise. This is learning with impact!